Wednesday, May 30, 2012

Amazing Secrets Of A Little Known Traffic Generation MASTER

So, you've set up your first website in the hope that you can attract more visitors to your business. You've worked a few months planning, designing, developing and paying for a great web host. All that remains to be done is for you to step back, and marvel at your creation, and wait for the visitors to come gushing in.

And so you, wait – and wait, and wait, and wait.

But the visitors don't come gushing in. Your store is open, but the customers are not there. Your beautiful website just sits there while the dust gathers at its feet.

You don't get it.

Suddenly you decide to Google your website to see if punching in the keywords for search will yield any results. Nada.

Ooops, wait. There it is, at page 99999 of the results page.

You begin to see the big problem.

Your beautiful site is worthless if people can't find it. People can't find it if it doesn't get listed prominently on the internet.

There are billions of web users who are desperately searching for their needs. Their needs may actually be the service or product you are offering. How can direct all these people to your website?

Well, the good news is, there is hope. The amazing truth of the internet is that your company, no matter how small or large has a chance at generating huge amounts of traffic if you learn a few neat tricks of traffic generation.

Get Inside the Engine

If you want traffic to come crashing at your door, you need to know how internet users learn of the sites that interest them. There are quite a few ways how one learns of websites of interest: print ads, spot ads, referrals from friends, and others. But the most important and widely used avenue is the search engine.

Search engines like Google, Yahoo search, and MSN search all rely on a simple procedure. They have special 'spiders' that crawl all over the web visiting sites to index them and collect data about them. The spiders then use this data in generating results of any number of search queries.

To rank highly in the results page a normal site will have to wait a few months or so. But you can accelerate that rise by following the following tips.

Turn Your Site to Gold

If you want your site to immediately hit the top spot at the search results page you need to know what attracts the search engines' spiders the most.

1. Keywords

These spiders are constant looking for the content of these pages. If your website contains juicy keywords that directly relate to your business. The chances of having your site increase in popularity are better. You can put these keywords in either your tag or within your article itself.

For example, a site that sells cars should have the following words saturating his page: car, auto, sales, automobile, van, SUV, truck, and so on.

2. Index Your Pages

Spiders move from site to site, and from page to page by following the links that are listed in every page they visit. If you have pages that are not listed in your index page, there is a big possibility that the spiders will miss those pages. So make sure all your links are, as much as possible, at the index page. If not, at least make sure there is a direct and easy path from the index page to every page in your site.

It also helps if you have other sites whose links point to you. So get all your friends who have good sites up to show a link that leads to your site.

3. Optimize your content

Remember rule number1? Keywords have a great impact on a web site's popularity. However , spiders are also aware that some sites abuse the use of keywords. And they know how to act accordingly. Instead of getting a better ranking, you might find your ranking falling instead.

You could add more and better content to your site. This allows you to increase the keyword density in your website without abusing any search engine rules. Examples of this would be to link tutorials, essays, and other material to your site. If these materials are keyword rich, that would increase the ranking of your web site.

4. Paid Advertisements and Directories.

You could also have your site advertised by Google or have it listed on the Yahoo directory. It may cost you money, but it does accelerate your rise to prominence faster.

Try Mixing Them Up

Mix and match these various strategies according to your needs and your capabilities. Soon enough, you will find your website up there among the most popular in the land. And as for the traffic? You'll have so much traffic you won't have time to close your gates.


Click here for more information


How To Make Maximum Money From Your Email Lists

Why Businesses Need Search Engine Optimization

If you have an internet business or are planning to put your homebased business on the internet, you should invest in search engine optimization. Research shows that the amount of traffic (and sales! ) you generate depend on how visible you are on the web. Search engine optimization puts you on top of the lists that crawlers generate whenever people look for information related to your site. Without search engine optimization, your website will gather dust.

Look at the facts. The George Institute of Technology said that 85% of website used search engines to find information, while 58% used directories. The Forrester Research replicated the results, with 81% of users using search engines. These two independent surveys affirm that search engine optimization is crucial to hitting the market majority.

Search engine optimization doesn’t just benefit those who make the websites, but those who use them. An NPD survey found that 81% were happy with the results they got when searching the web. In other words, search engine optimization makes sure that your website is read by the people who really want to hear more about the product, service or information you’re providing. This means search engine optimization makes your internet marketing more effective.

Search engine optimization is also important given the reading habits of Internet users. Studies show that people rarely go beyond the top 30 results from a search. The 30 websites with the best search engine optimization get 90% of the total traffic of the website, while those in the top 10 get 80% more traffic than those who rank 11-30. Penn State University found an even stronger result for search engine optimization: most users will only visit the top three!

These studies prove that search engine optimization is an important business investment. There are many search engine marketing companies that offer search engine optimization services. Given the wide range of search engine optimization techniques available, most search engine optimization firms can offer several packages within your budget.




Why

Sunday, May 27, 2012

IT Specialists: Finding Your Niche

Finding a niche is an important step in becoming an IT specialist. In this article, you'll learn about how to develop your niche.

A Horizontal Niche

Instead of all your ideal clients being in the same industry (a vertical niche), maybe you realize that most of your clients' main contacts are office managers. What do you do next? Take an informal survey. Ask them what their biggest IT problems are, what their biggest business problems are, and make sure that you're working towards becoming a solution to those problems

This will help you retain those clients. But also, more importantly, it's going to give you a heads up on what the big business issues are and what they see as the biggest IT issues. That's going to enable you to craft your marketing pitch to go after other clients that are just like them. Begin looking for mailing lists, organizations, magazines, and conferences where you'll find a lot of office managers.

What IT Specialists Should Know:

For marketing purposes, you need to ask the following kinds of questions about any target market:

o Who are “they”?

o What do they read?

o What trade publications are out there?

o What e-zines?

o What newsletters do they get?

o What local and regional conferences might they already be attending?

o What trade groups have local chapters that they belong to?

o Where do they hang out?

o What do they talk about?

o What do they worry about?

To get the answers to these questions, talk to your best clients… but only if you want to be an IT specialist with more clients just like them.

Chances are you've developed personal relationships already. So take your clients out for breakfast; take them out to lunch. Tell them you want to be an IT specialist and ask them your questions so you know exactly where to look for more new clients just like your current ones.

The Bottom Line on Being an IT Specialist

To get more clients in a horizontal niche, you need to find out as much as you can about your clients jobs, where they hang out and how you can find more clients just like them. When you do, you've given yourself the distinction of being an IT specialist.


Click here for more information


How To Find A *Profitable Niche* In ClickBank?

Affiliate Marketing: Promoting Someone Else's Product

affiliate marketing is a booming business. You can make so much money promoting someone else’s products. There are a lot if successful Affiliate Marketers out there. Most of them make decsent money doing it.
I was first introduced to affiliate marketing a little over a year ago. I seen an eBay link on a friends web page and I asked him how he did that. He told me it is called affiliate marketing. He ended up walking me through the whole process of getting started. I started to play with different products and found some that really worked and made me money. I was not making much when I started but I was making some money. After a while, I was making $1, 500 a week doing affiliate marketing.
There are so many places you can go and become an Affiliate Marketer. Most business websites offer affiliate programs. You can also go to Commission Junction to become an Affiliate Marketer.
Most affiliate Marketer uses Pay-to-click advertising like Google Adwords. This is a great way to generate traffic to your website. Now all you have to do is get them to buy the products you are promoting.
The benefits of becoming an Affiliate Marketer are:
No product costs—you do not have to buy the products you promote
Low cost setup—all you need is a website or blog
No sales experience needed—you do not have to worry about being a pushy sales representative
No product shipping—the companies that you are affiliating for will ship the products
No 9-5 hours—you do not have to worry about getting dressed and going to an office.
No inventor to carry—the companies you affiliate for carries the product.
No order process—the companies that you affiliate for does this.
If you would like to learn more about Affiliate Marketer, you can go here-- http://becoming-an-affiliate-marketer.blogspot.com/




Experts Academy - How To Become A Highly Paid Expert (Experts Roadmap)

Friday, May 25, 2012

Amazing Secrets Of A Little Known Traffic Generation MASTER

So, you've set up your first website in the hope that you can attract more visitors to your business. You've worked a few months planning, designing, developing and paying for a great web host. All that remains to be done is for you to step back, and marvel at your creation, and wait for the visitors to come gushing in.

And so you, wait – and wait, and wait, and wait.

But the visitors don't come gushing in. Your store is open, but the customers are not there. Your beautiful website just sits there while the dust gathers at its feet.

You don't get it.

Suddenly you decide to Google your website to see if punching in the keywords for search will yield any results. Nada.

Ooops, wait. There it is, at page 99999 of the results page.

You begin to see the big problem.

Your beautiful site is worthless if people can't find it. People can't find it if it doesn't get listed prominently on the internet.

There are billions of web users who are desperately searching for their needs. Their needs may actually be the service or product you are offering. How can direct all these people to your website?

Well, the good news is, there is hope. The amazing truth of the internet is that your company, no matter how small or large has a chance at generating huge amounts of traffic if you learn a few neat tricks of traffic generation.

Get Inside the Engine

If you want traffic to come crashing at your door, you need to know how internet users learn of the sites that interest them. There are quite a few ways how one learns of websites of interest: print ads, spot ads, referrals from friends, and others. But the most important and widely used avenue is the search engine.

Search engines like Google, Yahoo search, and MSN search all rely on a simple procedure. They have special 'spiders' that crawl all over the web visiting sites to index them and collect data about them. The spiders then use this data in generating results of any number of search queries.

To rank highly in the results page a normal site will have to wait a few months or so. But you can accelerate that rise by following the following tips.

Turn Your Site to Gold

If you want your site to immediately hit the top spot at the search results page you need to know what attracts the search engines' spiders the most.

1. Keywords

These spiders are constant looking for the content of these pages. If your website contains juicy keywords that directly relate to your business. The chances of having your site increase in popularity are better. You can put these keywords in either your tag or within your article itself.

For example, a site that sells cars should have the following words saturating his page: car, auto, sales, automobile, van, SUV, truck, and so on.

2. Index Your Pages

Spiders move from site to site, and from page to page by following the links that are listed in every page they visit. If you have pages that are not listed in your index page, there is a big possibility that the spiders will miss those pages. So make sure all your links are, as much as possible, at the index page. If not, at least make sure there is a direct and easy path from the index page to every page in your site.

It also helps if you have other sites whose links point to you. So get all your friends who have good sites up to show a link that leads to your site.

3. Optimize your content

Remember rule number1? Keywords have a great impact on a web site's popularity. However , spiders are also aware that some sites abuse the use of keywords. And they know how to act accordingly. Instead of getting a better ranking, you might find your ranking falling instead.

You could add more and better content to your site. This allows you to increase the keyword density in your website without abusing any search engine rules. Examples of this would be to link tutorials, essays, and other material to your site. If these materials are keyword rich, that would increase the ranking of your web site.

4. Paid Advertisements and Directories.

You could also have your site advertised by Google or have it listed on the Yahoo directory. It may cost you money, but it does accelerate your rise to prominence faster.

Try Mixing Them Up

Mix and match these various strategies according to your needs and your capabilities. Soon enough, you will find your website up there among the most popular in the land. And as for the traffic? You'll have so much traffic you won't have time to close your gates.


Click here for more information


Internet Marketing Strategies| The Secrets Behind Creating A Promotion That Yields Massive Results

Wednesday, May 23, 2012

Crate Training Ebooks - The Key to your Training Success


There are many ways to get information on how to crate train your dog. Though there are many books, pamphlets, and articles in magazines out there with such information, the most practical may be crate training ebooks. Crate training ebooks are cheap, easy to find, and usually contain great information on how to get your dog used to his crate. So how do you find a reliable ebook for crate training? Here are a few tips that can help you out.

Find Reliable Sources

The internet is full of ebooks. As with any other type of media, some of them are good and some are not so good. The best way to find the right crate training ebooks to use with your canine training is to look in reliable places. For instance, you may find them on training sites for specific breeds. Look for crate training ebooks associated with Doberman breeders, golden retriever breeders, or even well respected animal shelters. Additionally , check out any reputable dog training website with how to information on their site.

You Get What You Pay For

Though nobody likes to spend money, you have to remember that free information is probably worth what you are paying. Good crate training ebooks probably shouldn’t cost you more than a few dollars, but by paying a fee you are paying for expertise. Remember that if you are looking at a reliable source and reputable author, the ebook will be worth the few dollars you spend.

Research the Author

Though you will have already checked out the source of the article download, check out the author of any crate training ebooks you are considering. With just a few minutes of research, you should be able to get some information on what makes this person qualified to write an ebook that you are going to pay good money for. The few minutes you spend will be worth it to ensure that you find the ebook that is right for you.

Crate training ebooks can be a fantastic way to get more information about using a crate with your dog. To get one that is right, you just need to do a little research, lean on reliable sites, and keep in mind that you will likely get what you pay for. Do those things and you will be well on your way to a happy home life with your canine companion and his crate home.




How to Set Up a Video Blog : Equipment Needed for Video Blogging

Selling Your Information By Giving Online Courses


One of the newest and fast becoming the most popular ways to sell information products online is by giving Internet Courses and Tele-Classes. Internet marketing professionals are finding that it is easier to market their businesses by providing consumers with well thought out presentations online. These classes provide people with information about their particular topic. Through courses or tele-classes, the information is provided in small easily understood topics.

People who specialize in information products are finding online courses, an effective way to get their products into the hands of consumers. These courses can be online with tele-classes, or email classes where the consumer received a series of articles containing detailed instruction or information regarding some specific niche.

In addition to the profit you make for your information product, you also will receive money for the subscription to your class as well. You can also use these courses as marketing tools by giving them away at not charge in an effort to get these people to buy your products or upgrade to the more in-depth informational product that you offer.

Choosing the right niche for the course you give will be your first order of business. You will need to choose something that many people will be interested in. Take for instance a reseller of all-in-one printers who wants to sell more of his products, may give small informational classes discussing all the things that this new printer can do in comparison with their competition. By simply offering this service you will build trust for your product and give people the information they need to make an informed decision about buying your product.

Email courses are also very useful in creating interest in your products, sending out information about updates and teaching your clients how to use your products are just some of the ways to keep that product on the minds of your customers. Giving these email courses away for free with the purchase of your product makes people more interested in having the program or item.

You can sell your information online by offering free based courses, these help people do something particular. If for instance your niche is SEO (Search Engine Optimization), your course could either teach them how to use SEO to drive traffic or how to build links to their sites. Since this is such a huge need on the Internet, this course will bring a lot of ready customers to your site to purchase the course.

If you are selling information online the most important thing to remember is that there are many ways to make that information available. If you use courses to market your products or services, remember that giving away something free brings more buyers to your site. Additionally teaching people to do something that is useful online can also bring you quite a bit of money. Lastly, using the email programs to send these courses on a set schedule will give your subscribers quick information and will allow them to keep your products in mind.





Automated Income Selling Information Products Online

Adding Video AND Audio To Your Website: Some Recommendations To Improve Effectiveness And Visitor Responsiveness.

More and more online businesses and internet marketers are recognizing the tremendous benefits and responsiveness that multimedia generates when used as an advertising medium and marketing strategy.

For those that utilize multimedia effectively, significant increases in buy rates, conversion rates and subscription rates have been experienced and all within a very short period of time. However , many believe that just adding any old media content, such as video and audio onto their website will generate significant increases in visitor responsiveness regardless of content presentation, quality, and other attributes that contribute to a positive experience for the website visitor. Just so that we are clear, this assertion is very wrong and can have potentially negative consequences from a marketing and/or advertising standpoint.

My philosophy is quite simple. Using multimedia to advertise your product or service needs to follow the same basic rules and principles as would apply to any other strategy or medium that can be used to convert prospects into subscribers and buyers. Yes, multimedia does improve conversion rates but it has to be done right and convey professionalism. This is absolutely essential.

When it comes to video and audio content online, what's often been the case is that those who have tried to add this type of media content to their websites have unfortunately had disastrous results. For example , with video content, many have added videos to their webpages that are of extremely poor quality, small and ugly. The overall experience for the viewer - Poor. One of the biggest problems has been the fact that the videos load very slowly. Visitors are turned off completely by the fact that they have to wait for minutes, even longer sometimes in order for the video or audio file to start playing. This, unfortunately, is a result of these webmasters using cookie-cutter solutions to add video or audio content to their site without really knowing the implications and limitations. As I said, with multimedia... either do it right or don't do it at all. For those who do their research and take a little time to produce video and audio content that is of good quality, the results have been tremendous.

Bottom Line: If you want to capture the attention of your visitors, you need to use top notch technology to bring your message to that person and provides the viewer with a positive experience.

If you do plan on adding video and audio content to your website, here are a few simple guidelines to follow when determining what the best multimedia solution is for you:

1. Cost Effective: You need a solution that doesn't cost an arm and a leg and leaves you with great video and/or audio content on your website but flat broke.

2. Fast loading Media Content (Video/Audio) that can play almost immediately. Website visitors are fickle and inpatient so its not wise to keep them waiting when trying to view your video advertisement or listen to your audio message.

3. Superior Website Integration: Video and Audio Content that can appear to be seamlessly Integrated into your websites and emails. Viewers don't have to view video and audio ads with media player's that annoyingly pop-up on top of their internet browsers and distract them from the rest of your website.

4. Superior Customization: Video and Audio Advertisements that can be customized for your websites and emails based on your specific requirements.

5. The ability to handle a large volume of simultaneous visitors.

6. Large-Scale Playability: Viewing/Listening DOES NOT require the download of additional plug-ins. Don't make your visitors have to download any special software to view or listen to the video and audio content on your website.

7. The media content needs to be of reasonably good quality and resolution. Don't worry, you don't need Lord of the Rings quality to provide your website visitors with a positive experience. They won't expect perfect quality but you need to make sure that the content is of good quality.

Of course, we can get into specific details about each one of these things but we won't get into that in this article. These are just high-level, general guidelines that you can follow when shopping around for a good multimedia solution for your business.

Multimedia does have impressive results from a marketing perspective. That's why the big companies and brand names are utilizing multimedia content to sell their products and services. However , not everyone has the exact same budget and requirements and if you are looking for a multimedia solution you need to spend some time shopping around to find a solution that offers the best bang for the buck.


Click here for more information


Video Marketing Strategy - Targeting Review Videos

Tuesday, May 22, 2012

Why Start A Home Based Internet Marketing Business?


Every day more and more people connect to the information superhighway across the world. Eager to learn the set about exploring the wide expanse that is the Internet, and soon discover the wealth of products and services they can order online.

Naturally, as more people come on line, so more people become aware of the multitude of opportunities to provide those products and services online, and in the process become very wealthy indeed.

I am sure you’ve heard the stories of people who have made millions of dollars online and make hundreds and thousands of dollars a week. You could do that too you know; if you wanted to.

However , without careful planning and thought you may discover that instead of making millions you lose the shirt of your back. Again there are many stories of people who have lost everything through Internet Marketing (or IM as it is often known).

Now I am sure you want to be in the first category, not the second when it comes to making money, don’t you?

The beauty of Internet Marketing is that it is a work from home business – you don’t need an office, you don’t need employees, it can simply be a home based business opportunity for the entrepreneur. Most of the richest people online work from their spare room and have no employees!

Wouldn’t that be a wonderful life to live? Instead of commuting for hours and facing hordes of traffic and busy people, your commute consists of wander across the house in your dressing gown. Sounds like an ideal life doesn’t it?

So how do you go about setting up your own Internet Empire and making a living online?

Firstly, you need to PLAN. Plan your online internet marketing business very carefully. What do you want to do? What are you going to sell? How are you going to sell it?

Next you need to TAKE ACTION. You may have all the plans in the world, but unless you take action then you will never get anywhere.

Finally, you need to RESPOND to FEEDBACK. This means look at the results from what you are doing and notice what results you are getting. If you are not getting the results you want then you need to change your approach. Keep changing your approach until you get the results you desire. Remember though that you do need to give your project a reasonable amount of time to make sure it works.

If you do this, then you will be much more assured of success than every other new Internet Marketer. Through a guide such as “Intimate Confessions Of Internet Marketers – The Shocking Truth About Making Money Online” you can learn the secrets of Internet Marketing and how you can create an incredible business for yourself.

By Lama Kalla © 2006


Click here for more information


Hosting Your Own Domain on FastCommerce

Succession Problems In Family-Owned Businesses


Autologica presents the fifth part in a series of articles that address some of the common problems and situations that arise in family-owned businesses. The articles are based on an interview between Al McClymont, CEO of Autologica Dealer Management Systems, and J. C. Aimetta, an expert and coach who specializes in family-owned businesses and who has ample experience consulting for this type of company.

Al McClymont: Regarding the succession issue in a family-owned business, specifically the election of the successor, isn’t it possible that this can cause problems if someone feels excluded?

J. C. Aimetta: Well, at first glance I’d say yes, generally a solution brings with it a new problem.

The truth is that you can decide which problem to have: This one that will be generated right now, or the one that will be created in the future of a small company trying to be co-managed by three or four people, with the respective power struggle and the growth of internal bands among employees who are faithful to one or the other.

And another point is that the evaluation generally begins with oneself, with each family member in particular. Then, you can ask each family member: Do you feel qualified to work in the family business?

And it is in these meetings that one discovers that many sons and daughters admit that their life project is not related to the family business, but rather that they are safeguarding their father’s dream, and that when their father dies, they will probably choose to do what they always wanted to do.

If succession is presented as a competition, this never comes to light. But , if you present it as a personal, intimate question, liberating the person from the obligation of continuing with the business role, for it was not he/she who made the decision but the father, it is very likely that at least one or two of the people competing for power will spontaneously separate themselves or accept minor roles because they do not feel this is for them.

Al McClymont: What happens if the chosen successor is offered a better opportunity outside the company?

J. C. Aimetta: First of all, if the family business is managed as a business and not as a family, it should be expected that replacements are planned for.

Children are irreplaceable in a family; nobody brings a child into this world to replace another one.

But in a company, a manager can be replaced by someone else. If these two environments can be differentiated, this would be the most suitable recipe.

However , this is not common. When someone listens to a job offer outside the family business, we can assume that the opportunity represents something better than what they currently have.

It is very common that this extra benefit is not financial, but that instead it signifies an absence of problems, of displeasure.

That is to say, those who accept to manage what is not theirs instead of managing what is theirs, do this in order to free themselves from the stress and tension generated by the constant conflicts of the family.

Note how interesting this is, because this person leaves management but stays on as an owner. In other words, this person decides to dedicate their talent to administer something that is not theirs, and chooses someone else to manage what is theirs.

This is not the same as someone who abandons ownership, who sells their share… this family member abandons the job but retains ownership.

Most likely they have lost interest.

Another reason they may lose interest is simply that the pay is too low. Thus, they think to themselves, “I am earning 10 here, and I will earn 25 there. But , apart from the 10 I am earning here, I am making this company grow. This company has grown 80% in the last few years. And I am keeping 1/4 or 1/3 of the increase in family patrimony (according to the number of siblings). This is not in my best interest. ”

In the next part of this interview, we’ll talk about how much family members who work in a family-owned business should earn.

Read the previous articles in this series:

Part 1: The main reasons a family-owned business can fail
Part 2: What happens when one family member wants to sell their share
Part 3: How to reconcile the interests of family members who work in the company, with the interests of those members who don’t
Part 4: How to plan for succession in a family-owned business


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Adding PayPal Shopping Cart to an iWeb site

Tuesday, May 15, 2012

How Can Multimedia Work For You?

Multimedia here and multimedia there. Is it just a flashy thing you don't need or the reason why your competitors are getting ahead? Today's reality is that people live on a fast pace so their time is important. They watch tv going from one channel to the other, get a satellite dish so they can watch their favorite show on a different time schedule after putting the kids to bed, go through mail as fast as you can count up to 3, surf on the web with an average of 55 seconds spent on a web page, read the newspaper by going through the big titles, etc . It is a matter of facts, today's companies and entrepreneurs need to get the best out of every second a potential customer, or current customer, will spend paying attention to their offer. There are many ways to improve receptivity and develop time saving solutions such as using repetivity and faster technologies but how can multimedia work for you?

Have you ever noticed how easy children learn songs from commercials on tv? Do you really think they would learn as fast if all they could see was as static text on tv? As you know, the answer is no . The combination of dynamic images, music and narration improves the receptivity of any audience.

Imagine how more effective a digital business card could be versus the traditional piece of paper! Such a multimedia presentation of your company or services could make a difference between a sale and another time wasting meeting. Now imagine how a great interactive marketing campaign could support your professional multimedia presentation or multimedia portfolio! The repetivity effect of your multimedia production would improve even more the receptivity of your audience. In addition , your interactive marketing campaign could be used to generate valuable data from respondants, which would then allow you to filter those respondants and only target high potential customers with future multimedia presentations or direct marketing campaigns.

In the same path, interactive websites using flash animations can also improve receptivity if used the smart way. Remember how much time people spend on a web page in average? Taking that into consideration is an essential key to the success of a flash website. Don't overload your flash animation or make your website navigation too complicated. The point here is to get visitor's attention and keep them awake, not make them loose patience and leave your overloaded flash website!

In many ways, multimedia can help you improve the receptiveness of your message but it goes way beyond that. You can also save time to your customers by developping multimedia applications such as an interactive training or multimedia tutorial! Offering that kind of multimedia support to your customers could greatly improve their learning process and save them time. As you know, saving time to your customers and offering effective support is a step forward in your customer retention efforts.

Over years, multimedia and interactive marketing services got more affordable. Many multimedia companies are now offering solutions that even smaller budgets can make room for. Are your customers worth it?


Click here for more information


Video Marketing for Dummies: Video Marketing To Get Your Videos Seen

Facebook Hyper Traffic Review - How Does Hyper FB Traffic Work?


Would you like to know how the facebook Hyper Traffic System really works? This is a brand new online marketing guide that apparently does not require any prior experience, lists or websites to make money with. This guide reveals a step by step system for making money online that has been used by the 2 professional marketers Bobby Walker and Adeel Chowdhry.

1 . What Do You Need To Start Making Online Profits With facebook Hyper Traffic?

Of course , you will need a facebook account if you want to use this system if you do not already have one, and you can get a new one within just a couple of minutes. With the growing popularity of the social networking site facebook, it would be really foolish not to target the FB traffic if you are planning to start making money online with your own online business or simply earning affiliate commissions through the promotion of other people's products.

2 . What Is the Advantage of Marketing With Hyper FB Traffic That Makes It So Much More Powerful Than Other Internet Traffic Generation Strategies?

The most powerful features of using facebook to market digital products are its viral advertising and marketing capabilities that really allows exponential growth of the number of new traffic generated to your sites daily. Besides simply getting more traffic, another advantage is that you will be able to find thousands of other users who are interested in the product niche that you are selling.

facebook Hyper Traffic provides many brand new opportunities like exchanging promotional campaigns with other marketers who are in your niche. facebook advertising also typically achieves much faster results than traditional forms of marketing due to its viral nature. For example , someone who likes your campaign can spread it to his or her friends with a single click which would then grow your traffic exponentially.



How to Drive Traffic - The Holy Trinity of Social Media Marketing - Facebook

Why Businesses Need Search Engine Optimization

If you have an internet business or are planning to put your homebased business on the internet, you should invest in search engine optimization. Research shows that the amount of traffic (and sales! ) you generate depend on how visible you are on the web. Search engine optimization puts you on top of the lists that crawlers generate whenever people look for information related to your site. Without search engine optimization, your website will gather dust.

Look at the facts. The George Institute of Technology said that 85% of website used search engines to find information, while 58% used directories. The Forrester Research replicated the results, with 81% of users using search engines. These two independent surveys affirm that search engine optimization is crucial to hitting the market majority.

Search engine optimization doesn’t just benefit those who make the websites, but those who use them. An NPD survey found that 81% were happy with the results they got when searching the web. In other words, search engine optimization makes sure that your website is read by the people who really want to hear more about the product, service or information you’re providing. This means search engine optimization makes your internet marketing more effective.

Search engine optimization is also important given the reading habits of Internet users. Studies show that people rarely go beyond the top 30 results from a search. The 30 websites with the best search engine optimization get 90% of the total traffic of the website, while those in the top 10 get 80% more traffic than those who rank 11-30. Penn State University found an even stronger result for search engine optimization: most users will only visit the top three!

These studies prove that search engine optimization is an important business investment. There are many search engine marketing companies that offer search engine optimization services. Given the wide range of search engine optimization techniques available, most search engine optimization firms can offer several packages within your budget.




Search Engine Marketing (SEM) - Optimization For Local Businesses

Why Businesses Should Blog


If your business could gain a direct connection to individual customers in the largest customer pool on earth, informing and relating personally to each of them through a medium centered on your business, wouldn’t that be great? Better yet, what if it was free of cost except for the time you invest? Not only is it possible, for many businesses, Blogs have proven to be one of the most powerful ebusiness-customer communication tools capable of producing just that. For this reason alone, at least considering a blog as a strategy for your business should be a priority. Communication and efficiency both stand to benefit.

Bloggers are often likened to preachers or evangelists, which compares favorably to the weak communication loops that are typically problematic between many businesses and their clients. Honest and balanced timely customer feedback can be elusive even with focus groups. The delay in a company reacting to a small problem may allow that problem to gestate into something much larger. Blogging is a savvy way to make up for input gaps from customers by allowing for real-time, voluntary responses from individuals who are enthusiastic about your business or field. This may come in the form of thoughtful suggestions or criticisms of existing aspects of your business that enlighten you to improvements, which you may never have considered. The connection between yourself (as the blogger) and your customers is comfortable and informal, allowing for a conversation that is personal and intimate. As a result, your clients and advocates can respond with no pressure with friendly conversations that you never would have had time for in person.

Business blogging can create buzz that is humanized with one tool and also boost the efficiency of your business in other ways. Insofar as marketing and advertising, a blog has several of the qualities of an internet campaign or other profile-booster. It can compliment (or even serve as) your website, which makes it easier for search engines to find your business. Blog service providers are constructed to be search engine-friendly, and the more sites your blog links to (or that link to your blog), the more traffic your website is likely to attract. Because blogs deliver all of the news of your business in a concise form, it can also serve as an e-newsletter, which can be subscribed to or syndicated with RSS. By making your business available on new syndicatable fronts, your business can attain a frequency and reach with a new level of targeting for business prospects.

Another aspect of the blog that many executives who have turned to blogging espouse is the self-examination of your business that occurs when you blog. The business blogger is compelled to crystallize, organize and define every aspect of the business, both for themselves and for others. In doing so , not only can your business become more refined, it can also “know itself” better. To compliment this, a blog can also be made to work internally (known as an intra-blog) as well as externally, operating as an inter-office communication tool that offers many advantages over e-mail. Best of all, by making communication readily available to anyone with an Internet connection, your business can position itself as a leader in its industry. Additionally , even if your business website is lacking (or if you don’t have one at all), the icing on the cake is that blogs organize information in a way that is easy to read and while remaining attractive to the eye.

Keep in mind that blogging is not a replacement for advertising. It’s a different kind of tool that requires a formal strategy. The good news is that being a great writer isn’t necessary because the personalized impromptu nature of a blog is an appeal to the culture itself. Blogging also does not require babysitter to work. To the contrary: the blog is a tool that is cooperative, intimate, and personal. Moreover, it can give your business the chance to build powerful trust-based relationships with your clientele along as well as endless self-promotion that go hand in hand.

Thinking about blogging but not sure what to blog about? Here are just a few possibilities:

· Use it as a forum to discuss updates on products, services of business activities, and solicit input from new and prospective clients.

· Kick around untested ideas that your customers might be willing to share insight.

· Replace your printed company newsletter or bulletin board with a blog that can serve the same functions. Share information on events, changes in your business, updates on special projects.

· Depending on the nature of your business, you might find numerous other ways to improve the efficiency of your business with a blog. Many universities, for example , now showcase a handful of student blogs on their websites to show prospective students a glimpse of what campus life is like – an effective and cost-free recruiting tool. You’ve likely also heard of the guy who used his blog to barter from a red paperclip to a house in one year.

· Blog about your business industry itself. Network with other professionals from similar businesses and learn from them – all businesses have their own experiences. Still looking for ideas? Consult the web's largest Business Blog Search Engine and Directory by http://www.iblogbusiness.com. Browse by industry or search to see what some of your competitors are doing.

Summary

Business blogging presents a great opportunity to tap into one of the largest communication networks at a fraction of the cost in maintaining a regular Website. To do it effectively for your business, blogging must become “center plate” even though initial rewards come slower and at the expense to traditional mediums. However , with invested time, the fruits of hard work will pay off in the forms of improved customer intimacy, priceless core industry knowledge, and brand equity just to name a few. Best of all, its free for the taking!


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Internet Marketing Business Success Tips

Internet Marketing


Internet Marketing, also known as online marketing or emarketing, is the marketing of products or services over the internet. The internet has brought about quite a few exceptional advantages to marketing such as quick and economical mode of circulating large amount of information to a vast audience. It's interactive nature, both in terms of immediate response, and in drawing out response, are the sole of its kind attributes of this mode of marketing.

Internet marketing blends together creative and technical aspects of the internet, which covers design, development, advertising and sales. Some of it's methods include search engine marketing, blog marketing, viral marketing etc . Basically it involves the development and advertisement of an organization through online media. It does not simply mean developing and promoting a website. Rather a website is always created for a real organization having real goals.

Every minute detail of online advertising products, services, and websites, covering market research, email marketing, and direct sales are taken care of through various internet marketing strategies. Several industries including the advertising industry have been influenced by the internet marketing. It may appear comparitively an easy task to venture out into the scenario of online marketing. But one should never overlook the competitive edge, a sound business strategy offers in any kind of marketing. Of course the availabiltiy of latest and vast amount of information is one of the merits of this form of marketing. Here, the transaction is not restricted by business hours or days as a customer can access the internet, study and verify the products, and even purchase them at any hour of any day.

Internet marketing also facilitates a company to cut down the expenses which it could otherwise incur on the salesforce. On the whole, internet marketing assists a business to spread out its wings from a local market to national and international market places. Moreover, it has a relatively low cost of entry when compared to any other form of the media.

Internet marketing has indeed become one of the major ways of making oneself known to the whole world. In fact in the present day scenario, there could be no better medium than this to market any kind of business



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Benchmarking Adoption Trends for Email Personalization

Personalizing Your Emails? An Amazing Technique That Doubles Your Click Throughs And Profits

Are you publishing an ezine or offering an email course? Are you talking with your subscriber through your ezine or email course? If so what are you calling them?

"Hello John"? or

"Hello friend"? or

"Hello"?

If you want to feel the difference between the above three, stand infront of a mirror and call yourself with above three ways. Which one is more pleasing for you? The same with your subscriber too!

What is personalizing of emails means?

At the beginning of the emails instead of starting the message directly we will call the person by name like 'Dear John'.

This is possible if you are sending email to one person or few people.

But here you are dealing with a large subscriber base... Some thousand emails...

So what to do?

You need a Mailing list Manager that works with this feature. While you keeping subscription forms, you need to keep two fields. One for the First name and second for the email address. So your cgi script stores your subscribers name in the database.

If you sending emails to your subscribers, you have to put some code like [FIRSTNAME] or fname etc depending on software instructions. Then the script replaces this code with actual first name while sending the message. Pretty cool. Huh?

Some cgi scripts that have these personalization features:

Mailing list Managers:

Follow Up Autoresponders:

Where can you keep this personalization feature?

  • In subject lines of your emails
  • At the beginning of emails, ezines or email courses
  • Before 'Unsubscribe' link. Ask them they really want to unsubscribe.
  • If you are offering something exciting

Rule of Thumb: Don't Overdo it. It looks odd. If your subscriber sees some 10 times in your email, next thing he will do is looking for unsubscribe link.

OK... Very convincing till now. Why should You personalize your emails?

1. Calling your subscriber in the subject line of email increases the chances of opening your email. Their name in the email subjects attracts the eyes. So more chances of opening it.

I myself scan thru the all subject lines of emails. Certainly I feel like opening the emails with my name. But you should be careful with emails that carry virus to your computer. Some people send you emails with your name and attachments. This is especially common with free accounts like Yahoo, Hotmail etc,.

2. Once your subscriber opens the email there will be more chances of clicking other links in your ezine.

3. If you use your subscribers name before any special offer or exciting bonus, it catches his eyes. Leave an extra line above and below the name. So the name stands a little prominent.

4. When you contact other webmasters for link exchanges, joint ventures make a habit of personalizing the emails. It makes lot of difference.

5. You can use this personalization feature on your websites, membership sites, discussion boards etc . When the member logs on to your membership site, the script (usually the script uses cookies to display your members name) automatically displaces their names welcoming them.

TWO LAST 'NEVER DO IT' tips: Some people write the message templates and copy and paste them in their email programms and send them to different people. These templates if has a name on it and you are sending it to a person with different name, it looks very very embarassing. So check the names before sending email messages.

Another is DON'T misspell the names. Especially the person is from different country, you may not be familiar with those names. So check twice before clicking send button.

One last note...

Try experimenting by implementing different features in your ezines and see how the subscribers response and your expected results.


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7 Smart Email Marketing Tips

E-commerce Application Development


Selling and buying is an integral part of everyday life. Its existence is as old as human in different formats. After entering into internet world, where people prefer everything online, E-commerce is touted as one of the most viable online business opportunities on the Web today. In comparison to traditional brick and mortar businesses, e-commerce site requires minimal start-up cost and with relatively low-risk.

However that does not imply creating an e-commerce site is a simple process; neither does it guarantee your future success. Since it had become an integral part of our nature, every time anyone looks for an ecommerce application they have to start from scratch and needs to redo all the work by just viewing any online ecommerce website and thus ecommerce development becomes a typical job as the progress was not being distributed among the developers.

Especially after the occurrence of open source technologies need of a centralized ecommerce application become mandatory. Keeping this in mind few organizations/groups started developing. Now in the market there are many build-in ecommerce applications, oscommerce, Zen cart, Xcart are few very popular build-in ecommerce applications. Build-in applications are very popular and you get a basic structure with all the required functionalities of an ecommerce application which you can customize accordingly to make it work for you. Some of them are free while few are paid.

At this stage it has become hard to select any application to start your ecommerce business, below are few tips which may help you to select the best possible application.

• Easy Setup of store and availability of contributions and forums: Set up of a store should not be a struggle for you. A good wizard having effusive operational facilities will help you to set up your store in minutes.

Since stores are based on a general requirement, you have to modify it to suit your requirements, availability of free contributions, forums may help you to get the work done quickly and efficiently.

• Data Management: Every online store needs their data to be imported and exported. This facility helps in smooth product management and effortless migration in case we plan to change the hosting service provider.

• Web Analytics: One of the key to the success of e-business is the web analytics. This will help you to understand the business scope and measure your failure rate.



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E-commerce Web Site Hosting -- Business Automation in 60 Seconds

How to Avoid Spamming Your Customers

One thing an e-business must take very seriously is SPAM. No one likes to receive it, and more and more consumers are sick of it and taking action. Some businesses have even been fined, sued and in some instances, jail time has been recommended.

Far too often, email correspondence from businesses is taken as SPAM, when in actuality; it is a simple email promoting a new product to an existing customer. How can your e-business avoid falling into this trap?

Here are some pointers to make sure you are never accused of sending SPAM.

Tip #1 – The Double Opt-In Mailing List

If you plan to run an e-zine, keep in touch with your customers and collect email addresses on the Internet, you are definitely going to have to utilize Double Opt-In mailing list rules. What this means is that when a customer signs up for your mailing list, they will be sent an email to confirm their subscription. The customer cannot receive your mailing without replying to the confirmation email. It is a very simple step, but one that will save you countless trouble later on. Most mailing list programs keep a log of all subscriptions and responses to the confirmation email, leaving you with important proof that the email a consumer is receiving was asked for.

Tip #2 – Keep a Regular Schedule

If you do send out an e-zine or notifications of new products, make sure you keep the emails to a regular schedule. Let your subscribers know in advance when the email will be sent out and how often you plan to send it. This will cut down on SPAM complaints if everyone knows the schedule in advance. Once you have set a schedule – stick to it! If you don’t have a set schedule, you may want to let your customers know that emails will come periodically, but not in an overabundance.

Tip #3 – Avoiding SPAM Filters

One way to quickly have your email categorized as SPAM is by using words in the email that will automatically send it to the junk mail folder and in some instances, get your company reported as a SPAMMER. It is not easy to avoid all of the commonly used words, but it will save you time and effort if you check the current lists of commonly filtered words and steer clear of using them in the subject line and body of your email.

Tip #4 – Buying Mailing Lists – Do Your Research

When looking for new customers, one of the most common methods is purchasing an existing mailing list. Several companies compile customer information and sell them to the highest bidder. While you may be getting several million new leads, you could also be getting several million new complaints. If you do decide to purchase a mailing list, make sure that the information you are buying was collected using double opt-in.

Tip #5 – Presentation Matters

When you do send out customer emails, make sure that they look professional, and that they give the best possible impression of your company. You don’t have to spend a lot of money making it look pretty, but it is important that you put your best foot forward. How many SPAM’s have you received that were formatted strangely, contained key words that didn’t belong and where pretty much a mess to look at? You can stand out from the crowd if your presentation and methods are professional.

Tip #6 – Choosing the Right Service Provider

When you set up your mailing list with a third party, make sure that the company will not use your customer’s addresses and turn around and sell them. Many customers who do sign up for e-zines and product notifications don’t give out their email addresses to just anyone. It is very easy to be accused of selling information when it was the company hosting your list that is to blame.

When you do collect customer information, it is always a good idea to put yourself in their shoes. Would you want your information sold to the highest bidder? Do you receive too many emails from the same company and get so sick of it you automatically hit the delete key? Keep in mind these things when you do contact your customers.


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Marketing Consulting Business UNTOLD Video Marketing secrets

Choosing Domain Names - Hyphens or Not?


Choosing a good domain name is one of most important steps in setting up your online business, but it’s getting harder and harder to find good names that are still available. You could use a domain name with hyphens, but is that really a good idea?

Let’s quickly review what makes a good domain name. A domain name needs to be relevant, easy to remember, keyword optimized, and free from trademark conflicts. It should also be shorter. Although seven characters or less is ideal, you may have to settle for a domain name that’s a little longer.

So you’ve just set up your new barbecue grills business and now you discover that barbecuegrills. com is already taken. Should you consider hyphenating the domain name to barbecue-grills. com or should you go back to the drawing board?

The first choice should always be to take the name without a hyphen. Having established that, there are some exceptions. Let’s look at hyphenated domain names and when they are might be good to use.

domains with hyphens can sometimes be a good idea if you really want certain words in your domain name but all the domains without hyphens are already taken.

Another reason to use a hyphen is when the words you plan to use are harder to read without the hyphen. The domain hotellamps. com is harder to read than hotel-lamps. com. That is not necessarily a great domain name but it does serve to illustrate the point that some domains are easier to read with a hyphen.

You might also consider using hyphens for search engine optimization. Some people suggest that using hyphens helps the search engines to distinguish your keywords better. This may be a good option for webmasters whose primary goal is to optimize their sites for traffic from natural search engine rankings. The only catch here is that this could change over time since search engines are constantly adjusting their search algorithms.

Incidentally, if you decide not to use hyphens in your domain name, watch out for any unintended double meanings that might be embarrassing. To illustrate this point a couple of fairly suspicious domain names are therapistfinder. com and molestationnursery. com. In case you are wondering the latter was reportedly the domain for the Mole Station Native Nursery based in New South Wales, Australia, although it seems, fortunately, to have moved.

Whatever reason you have for using a hyphen in your domain name, it would be good to remember one thing. Some people will forget the hyphen when they type your domain name. So whenever you invest in promoting your site, some lucky webmaster who owns the un-hyphenated version of your domain is going to get some free traffic, courtesy of your hard work.

As you can see, there are some situations when using a hyphen in your domain name may be a good decision.






Expired Domains Fortunes - How To Pick Up A Mighty Empire

The Advantages of Writing Articles for Free Traffic

Writing articles adds power to your internet marketing punch. There are so many reasons for and benefits to writing articles as part of your internet marketing campaign. It’s really unbelievable what writing a simple article can do for your business. If you are like most internet marketers, you may not be a professional writer, and your lack of confidence in your writing ability may make you hesitant to pursue article writing as an internet marketing strategy. However , there are ways around that. You don’t have to be a skilled writer to publish exceptional articles that will skyrocket your internet marketing efforts.

There are a number of internet marketing techniques that use articles to drive traffic to your website or that transform a simple, informative website into a money making tool. Articles can be used to stay in contact with customers and to encourage repeat business. They can be used to spark interest and to get people to visit your website. They can be used to enhance linking campaigns. They can boost your search engine rankings. They can be used to promote affiliate programs. And, articles can be used to bring high-paying, pay-per-click advertisements into your webpage so you can make money off the traffic that results from your site visitors clicking on the ads.

Writing professional articles geared to your industry and the needs of customers in your industry can establish you as an expert in your field. When you provide good, useful and practical information about areas of interest to your target market, they will have confidence in you and in your business’s ability to understand and fulfill their needs. Writing articles for newsletters to send out to your repeat customers and opt-in subscribers keeps your company and your products or services in their minds and naturally encourage repeat business and referrals.

Giving away your articles through a free article bank with rights to republish is a superb internet marketing technique that serves dual purposes. When you give away articles, be sure to include a resource box that has a link to your website. As part of the copyright and/or terms of use, state that the article can be republished without permission as long as the content of the article, including the resource box remains unchanged. When other website owners republish your article, or use it in their newsletters, it will drive traffic to your website. Additionally , when your article is republished on the web, it results in numerous links to your website being published on relative websites which can boost your search engine rankings by improving your link popularity.

Writing articles to be published on your own website also boosts search engine rankings improving the effectiveness of your search engine internet marketing campaign. Because the search engines are big on both keyword usage and quality content, articles that provide quality information about a keyword topic can improve your website’s performance in the search engines.

Writing articles about a specific topic and sending them via an autoresponder series, or through newsletters to opt-in subscribers are great for promoting affiliate products which can generate income for your business. Last but not least, if you join Google’s AdSense program and write high-quality content articles with good keywords, you can generate revenue from Google ads that appear on your website as a result.

Copyright 2005 Jason Tarasi


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How To Put An Advertising Portfolio Together

Website Promotion Secret: How To Explode Your Website Sales

The secrets on how to send a floodgate of traffics to your website and explode your sales.

Why do hundreds of millions of people from all over the world have websites today which are not making any money for them?

They have tried many different types of website marketing, internet promotions such as search engine optimization and promotion, banner ads, ffa ads, e-mail marketing, link exchanges, e-zine ads but failed.

The one problem that all website owners or marketers and businesses have in common is the difficulty in locating the people who are interested in buying their products, programs and services.

Many people who claim to be internet marketing gurus have succeeded in luring people to their seminars where they charge them $1000 or $2000 or even $5000 to disclose their secrets of internet marketing.

But after attending the seminars and trying to implement the so called secrets of success in website marketing, these people have learned a bitter lesson that those so called secrets of website marketing don’t work.

The truth is that there are jealously guarded secrets to succeed in promoting your website so as to explode your sales and get rich.

But I am not going to charge you $1000 or $2000 or $5000 to disclose this secret.

If you’ve been doing different types of website marketing but not generating traffics or sales, there may be a number of reasons why.

First is that you’ve been probably marketing to the wrong customers.

You need to learn how to find targeted customers who really need to buy what you’re selling.

When you market to the right customers who really need your products or services and who are MOTIVATED, you’ll succeed in a big easy way.

The problem today is that most of the people who may need what you’re selling may be difficult to reach through e-mail marketing or on the internet.

Most of the people who really need what you’re selling don’t hang around on the internet.

They may have filters on their e-mail addresses so your e-mail marketing may not reach them.

They probably have very good paying jobs, where they spend 40-60 hrs weekly.

When they come back from work, they are too tired to get on the internet to look for whatever they need, so they may not be able to find your website.

But if they are motivated and do get on the internet to search for whatever they need, using a search engine like Google or yahoo or msn, they may get millions of websites in the search result.

If they can’t find you listed among the top ten or twenty websites, they may never know your website exists.

If there are 1 million other people trying to sell the same product or service like you, it means that your chance of being listed among the top ten websites is 10 out of a million.

You’ll be competing with 999, 990 other websites to be listed in the top 10.

And even if you succeed in reaching the top ten ranking, you may not remain there too long because there are large companies out there who spend thousands of dollars monthly to be sure to remain listed among the top ten positions.

For the above reasons, 99% of the websites out there can’t make money by depending on search engine marketing or e-mail marketing alone.

Your website may be among the hundreds of millions in cyberspace not making any money for these reasons.

Therefore you may have to do offline marketing in order to reach targeted people who really need what you’re selling.

This depends on what type of products, goods or services you’re marketing.

You must know the difference between marketing and selling.

http://www.maychic.com/vj

Selling is when you try to promote whatever you’re selling to everybody, including those who need it and those who don’t.

This is what 99% of businesses try to do and why only 1% succeeds.

Marketing is when you research your product or service in order to know who needs them, where to find them and how to reach them.

Therefore to succeed in your website marketing, you must learn the secrets on how to locate a good mailing list for your product or service.

You must learn the secret on how to use a broker to locate a responsive list of buyers for your product.

You must learn the secret on how to test the mailing list.

You must learn the secret on how to make these prospects open your mails to read about what you’re selling.

You must learn the secret of making more money from your customers list by marketing backend products to them.

You must learn the secret of database marketing which enables you to leverage your customers’ list.

Are you not yet tired of having websites that are not making any money or tired of making nickels and dimes?

Are you not yet tired of all the lousy website marketing secrets from the so called internet gurus (that don’t work)?

Do you have a website?

Do you sell any product, program or service?

Would you like to know the exact “secrets” on how to find hundreds of thousands and even millions of buyers for your products and services?

Would you like to get your paws on the exact “secret” on how to market any product to hundreds of thousands and even millions of people who really need them?

If you answer yes, I suggest you begin today to target your customers, and stop selling but instead begin marketing.

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Auction Classified Cash

Adsense And Autoblogger Pro. Low Maintenance PPC Income?

Adsense is hot, no doubt about it. So hot in fact that many people are jumping on the bandwagon with the hopes of getting rich without any clue to what they are getting into. Take a quick second and do a search on EBAY for Adsense sites and you’ll see what I mean. The titles of most of these auctions are absolutely ridiculous…. “Make ten thousand dollars a month if you buy a site from me!!! ” The list of these cookie cutter Adsense sites goes on and on and on. But can you really make any money by plopping down $50 bucks on one of these ready made sites?

Sadly, the answer in most cases is no.

First of all, if the person that sold you the site was really making hundreds or thousands of dollars a month from ‘similar Adsense sites’ do you really think he or she would be selling them on EBAY for $30??? Probably not. Most likely the seller in these cases is just a web designer shooting out as many cheap websites as they can, trying to cash in on the craze. They build the site, you buy it, and the relationship ends there. You now own a website that has zero traffic. Which translates to zero money. And to make it worse, the person you just bought the site from will most likely relist an exact duplicate the day after your transaction is completed. Causing your site to become even more worthless in the eyes of the search engines.

So what is a person to do that really wants to start an Adsense site business?

Well, there are really two paths that you can choose at this point. If you have the knowledge to build and promote your own website or websites then obviously this is the route you should take. But the majority of the people jumping in on the Adsense craze today are people that have zero knowledge in these areas, so where should they start?

Start with a basic knowledge of what it takes for a site to be successful with surfers and the search engines. By now you’ve certainly heard the phrase ‘Content is KING’. And it’s true. So when considering building or purchasing your first website you should take a look at the content and make a plan to keep the site fresh content wise, for both surfers and search engines. This means that you’re going to probably have to update your site from time to time. But how do you do this if you have no programming skills or html knowledge?

By far, the best method I’ve found to date is by using the new AutoBlogger Pro ( www.autobloggerpro.com) script with Wordpress ( http://www.wordpress.org) What this script does is absolutely fantastic for those that don’t want to spend all of their time adding to their new website. The concept is pretty simple. It’s a Wordpress blog automatically fed and updated by RSS feeds and unique content posted by the owner of the site. Literally, all of your updates to the site are done by the click of one button. No html knowledge? That’s ok, Autoblogger Pro has got you covered. Once the site is configured, you simply login once a day or once a week and click one button. It in turn pulls in all kinds of new, fresh content, and then blends it smoothly into your site. Here’s an example of an ABP site that I setup for one of my customers: http://www.blogs.pn (You can also get information on where to purchase a site like this there)

The best feature is that you choose the content that feeds your site. It completely optimizes your content for the search engines, allowing you to also focus on the highest paying keywords in Adsense. And it’s going to be completely unique, not at all like the cookie cutter sites mentioned in the first part of this article.

No longer do you have to spend hours each week updating and adding to your content. You are now free to spend all of your time where it should be spent. Promoting. Driving traffic to your website. Which is my favorite subject to discuss. However there’s just too much to cover on website promotion to put into an article or two. That’s why I have setup a forum dedicated to ethical website promotion. If you would like to learn more on this topic, please feel free to visit us and jump right in: http://www.affiliatewebdesign.com

In closing, choose your path for your online business carefully. Make a plan and then put it into action.

Till next time,
Chuck Crawford
www.affiliatewebdesign.com


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How To Get Traffic To Blog

How Do I Get My Business On The Internet?


This is one of the most frequently asked questions by small business owners. They are feeling the pressure from their customers and competitors, yet for many business people it is a daunting task, as they don't understand the whole process.

In fact , many people are even asking the question whether they should have a website. Whether you are a consultant, florist, designer, builder, architect or a doctor, consider the many advantages a website provides:

1 . Make money - Set up an on-line store or get paid for advertising from other companies

2 . Save money on advertising - Instead of paying for large ads, simply advertise your website

3. Be flexible in your message - Change the content as your business changes. No need to re-print expensive brochures.

4. Exposure to new customers - You will reach more local clients as well as interstate and global markets

5. Having more professional image - Keep up with the times and your competitors

6. Save time - Don’t spend hours on the phone, direct customers to your website

7. Keep your business open 24/7 - Provide customers information when THEY need it. If you don’t, someone else will.

So what does it really take to get your website set up?

Step 1 - Register your domain name OR not.

The big question is whether you need to register a domain name or not. The simple answer is NO, but a better answer is YES it is a good idea.

What is a domain name?

The purpose of a domain name is similar to that of a street address or telephone number. The domain name directs customers to you on the Internet. The domain by itself is not your email or web address. The domain does form the base from which these addresses are derived.

For example: Company Name: QikPhone Domain Name: qikphone. com. au Web Address: www.qikphone.com.au Email Address: sales@qikphone. com

Do I need to register a domain name to have a website?

NO, you don't need to have your own domain name. Your website can be created and hosted without it. Your website address will look something like this: www.web4business.com.au/JBCleaning OR www.ozemail.com.au/~JBCleaning

The only advantage of not registering a domain name is that you will save yourself a few dollars.

The disadvantages of NOT having your domain name include:

1 . If you decide to change your Webhosting company or if that company goes out of business, you will lose your website address. Your website can be transferred to a new company, but your address will change. And that means re-printing stationery and re-doing all your advertising, notifying all your customers etc .

2 . Website addresses that contain information other than your company name are long and hard to remember and do not appear as professional. Compare these two and see which one you are more likely to remember: www.ozemail.com.au/~JBCleaning OR www.JBCleaning.com.au

So it is a good idea to register a domain name, even if it is just to protect yourself for the future. Say for example , your business name is JB Cleaning and you decide not to register your domain name for now. Along comes Joe Bloggs who opens his own cleaning business and registers JBCleaning. com. au domain name. After a year you decide you want to have your own domain name, but since Joe Bloggs already owns it, you won't be able to register it. Not to mention your customers who know your business as JB Cleaning may visit his website, thinking it's your web address and instead hire Joe Bloggs Cleaning.

Step 2 - Plan your website.

Planning your website is a two part process:

(a) Decide on the website design (colour schemes, buttons, special effects etc). This is your website designer's job. However , you may have a preference for a certain colour or look. To help you choose a design, you may wish to check out other people's websites or work with your web designer's pre-set templates.

(b) The content. There are many items you may wish to include on your website. The most common ones include:

1 Product/Service Details
2 . Contact Information
3. Pricing
4. Testimonials
5. Frequently Asked Questions
6. Response Form, such as "Join Mailing List"
7. On-line Magazine or Newsletter
8. Resources
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What is Banner Advertising? Majon International Explains

Article Marketing

An increasing number of website and business owners are turning toward a new approach to advertising and, best of all, it’s free. article marketing, as it is technically known among webmasters, is achieved by translating expertise into a written article and effectively promoting it across the web. This can be achieved by the use of blogs, content directories and direct agreements with webmasters to publish your article in exchange for a link back to your website.

article marketing is somewhat new in its technique, but is very effective if done properly. Free publicity is achieved as the article circulates more and more across the web. If you post your article to content directories, other webmasters may pick up your article and post it to their website with the only requirement being proper credit for the work. At the end of the article, the author’s name is shown, along with their business name and a direct link to their website. As the work circulates onto new sites, more customers will have the opportunity to read the article. If it is interesting and successfully grabs their attention, they will be likely to visit your site in search of more information.

The key to successful article marketing and free publicity for your website is to possess a certain amount of knowledge about your subject. Your expertise will show through in the work that you do and will entice others to want to read more. By sharing what you know with others, customers will respect you and appreciate your willingness to help. For instance, if you operate a home improvement website, perhaps you would write an article detailing some home improvement tips. Try to avoid the commonly known hints and direct your article toward lesser known tips. If you share the rare information that you know, and it works, customers will be so happy with the new tips that they have learned and your business will be given instant credentials in their mind.

The best part of article marketing is the fact that it is free and it generates free publicity for your website. Once you get a new website up and running, you will still have to find a way to spread the word about your new venture. By enlisting the article marketing technique, you will be saving a lot of money on advertising costs. Print publications and other conventional advertising methods can end up costing a bundle of cash and, since many new businesses struggle just to stay afloat in the beginning, it’s a good idea to save as much as you can.

A final thought about article marketing and free publicity for your website is to make sure that your articles are informative, thought provoking and rich in keywords relating to the topic of your website or service. The articles should reflect your website or service in some way and should always be relevant to the product that you are selling.




Article Creator Software that Helps to Write Articles in Minutes!

How to Successfully Promote your Business to an International Audience

Breaking into the international marketplace can catapult a company into increased profitability and growth more rapidly than when selling to a domestic market.

But how do you market your company successfully to overseas buyers? What can you do to provide the right information to prospective clients that is informative and engaging? How can you stand out from the crowd?

The most common promotional approach is to provide brochures. While brochures do play an important role, they can be uninspiring and ill equipped to convey a real feeling for what an organisation does and how they operate.

Furthermore, when brochures are translated into other languages it is commonly agreed that even the best translations are cumbersome and not reflective of how that particular language is used. This often means that international prospects feel less inclined to read brochures in depth.

So how do you show prospective clients how your product is made? What can you do to highlight your product range and its associated benefits?

A proven promotional method is corporate video production. The combination of moving vision with sound, allows complex messages to be communicated in a far superior way to that of any written information.

Research has found that video can be up to four times more effective than a printed brochure. Given that 80% of the information we recall is visual, it is understandable why audiovisual materials are so successful in getting messages across to viewers.

The best investment companies can make is by providing prospective clients with their corporate video on a VHS tape or a menu driven dvd disk or CDROM disk (which is like the menu option on a movie dvd).

CDROMs are particularly flexible as they can include video, brochures, documents and website links. They can even be produced as CD business cards which is perfect for travellers who wish to reduce the amount of marketing materials they need to carry.

Corporate videos can be downloaded from websites, which not only saves money in distribution costs, but provides 24 hour worldwide access.

A further advantage of corporate video is that it allows for voiceovers to be translated into a variety of languages. As visual cues are used in conjunction with the voiceover, the language sounds natural and appealing.

The winner of the 2002 Regional Exporter of the Year Awards, the Warrnambool Cheese and Butter Factory, strongly agrees with the use of corporate video production to boost export sales.

John Williams, Warrnambool Cheese and Butter Factory’s marketing manager, says “We are very proud of our Factory and our picturesque location. It makes a lot of sense to show our best attributes to their advantage and the way to do that is through a corporate video. ”

“We’ve found corporate video to be extremely flexible. I can travel overseas and show a dvd quality video to potential clients on my notebook computer”.

“We had a short promotional video created that was slotted into our Powerpoint presentation which we presented to a large Japanese dairy importer. It really gave us the competitive edge and helped us win a large multi-million dollar contract”.

Justin Howden, an International Marketing specialist from Marketing and Investment Partners, also advocates using corporate videos when marketing overseas.

“For companies that are undertaking trade marketing, corporate video is critical. It is vital to get trade onside when marketing overseas and corporate video is irreplaceable when trying to get distributors involved, ” he says.

“A successful corporate video is created by finding out what are the most important pieces of information that your target market wants to know. You need to unearth what 20% of information will give you an 80% kick in marketing terms. Once you’ve done this, you then need to focus on these important points in the promotional video”.

Corporate video production is a powerful, convenient and cost effective way for overseas buyers to see what you have to offer. It is an innovative method that can encompass video, brochures, documents and website/email links into one small CD business card.

By using a combination of the right promotional tools and a creative approach, the time-consuming and often difficult road to breaking into the global marketplace, can be made much easier.




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